The value of being in the know
Today’s deluge of information from old, new and social media, as well as from all internal sources, forces us to deal with information in new ways. Long gone are the days when just access to aggregated information was a competitive advantage. Today, it is all about how you manage to benefit from too much information that decides whether you’ll be able to stay ahead of the curve.
The traditional approach to media-monitoring and intelligence
Traditional search and media-monitoring products do primarily one thing; they simply list articles and documents matching a keyword based search query or “agent”. That’s it. No analysis, no context, no insight. Basically, these products are not of much use for the most important part of the work flow; that of interpreting and making sense of the information at hand. In addition, many product providers charge you based on the number of search queries you have in use, articles you read, or on the number of people using the product. The result is predictably that only a few “power users” or “information professionals” within an organization will be allowed to use the product and even they will have to limit their use to keep costs down. Others in the company will have to rely on the findings and reports from this select group of information professionals.
We believe that today’s information overload sets entirely new requirements on both product features and the business model around media-monitoring, intelligence work and information management in general.
The Silobreaker approach
Silobreaker Premium removes the limitations of traditional keyword-based queries and combines content aggregation with analytical tools and visualizations that help users improve their monitoring and discovery as well as analyze and make sense of their findings more efficiently – straightaway and across user groups. Silobreaker Premium is priced with a single flat fee for up to 200 users to allow and encourage large user groups within a company to use the service and collaborate with colleagues. The fee remains the same regardless of the number of queries, alerts, dashboards, or reports. This means that many more in your organization can personalize their work to specific areas of interest, which speeds up the process and reduces the need for general “one size fits all” updates or reports. Your information professionals are free to focus on in-depth analysis and specialist research.
Technically speaking, Silobreaker Premium combines data fusion, search, statistical and semantic text-mining and intuitive graphics to meet a large range of requirements from private, enterprise and government users.
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